Customer Loyalty

Customer loyalty is the single most important element to retain within a business relationship. A lot of positive elements can be derived from a well established loyal customer base. Huge amounts of money is periodically allocated to advertising, primarily to garner a bigger market share of consumers, but with the existence of a loyal customer base, this expenses can be channeled towards other better and more beneficial areas.

Table Of Contents

Foreword

Chapter 1:

How Important Is Customer Loyalty

Chapter 2:

Discern Where You Are In Respect To Customer

Loyalty

Chapter 3:

Understand Your Target Audience And Their

Needs

Chapter 4:

Supply Products Of Worth To Fulfill A Need

Chapter 5:

Make Sure Your Customer Service Is Exceptional

Chapter 6:

Everyone In The Organization Must Be Trained To

Reflect Your Vision

Wrapping Up

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